Find toys for kids of all ages at great prices
It’s no secret that kids love toys, but keeping up with the latest bestsellers and viral toy trends can get pricey. Thankfully, with Prime Day toy deals, you can treat your little ones to the toys they’ve been pleading for without going into the red.
There’s a bit of time before Prime Day toy deals go live on July 16, but it isn’t too soon to find some great offers. BestReviews has tested and reviewed countless toys over the years, and we’ve already spotted some great deals on toys we love that you can shop now.
Shop these top deals now: VTech Turn and Learn Driver, Gund Baby Animated Kissy The Penguin Plush and Melissa & Doug Food Groups Play Food Sets.
Jump to all the deals on Amazon here.
Best baby Prime Day toy deals
Toys not only keep babies entertained, but they’re important for development. You’ll find toys that help with motor development or help babies start to recognize numbers or colors.
Sassy Stacks of Circles Stacking Ring Set 32% OFF
A classic ring set with a twist, this one features rings of various textures, patterns and weights. Stacking them promotes hand-eye coordination in babies, but they’re also great for chewing on during the teething phase. This toy is suitable for babies of six months and up.
Melissa and Doug Flip Fish Soft Baby Toy 40% OFF
Babies adore pulling back the soft, colorful scales on this plush fish to find the hidden picutres. Sure to make them smile, it crinkles and squeaks when they squeeze it. Plus, its fabric is easy to clean.
More baby toy deals worth checking out
- “The Very Hungry Caterpillar” Rattle Teether 38% OFF
- VTech Turn and Learn Driver 45% OFF
- LeapFrog Spin and Sing Alphabet Zoo WATCHING FOR DEAL
Best toddler Prime Day toy deals
If you’re looking for the best toddler toy deals, you’re in luck. The following toys are suitable for toddlers of around 1 to 3 years.
Gund Baby Animated Kissy The Penguin Plush 33% OFF
While this adorable stuffed animal is suitable for babies, too, Kissy the Penguin is hugely popular with toddlers. This sweet penguin gives kisses and sings songs. Plus, it’s extremely soft and huggable.
KRIDDO Toddler Balance Bike 15% OFF + 10% OFF COUPON
Suitable for toddlers of 2 and up, this balance bike is a stepping stone to riding a regular bicycle. Toddlers can zip around and learn to balance with their feet up, making it easier when they start to learn to ride a bike with pedals.
Step2 Naturally Playful Sand Table 22% OFF
Messy play just got even more fun with this sand table for ages 2 and up. It comes with an accessory set that includes a shovel, rake and bucket. The lid keeps the sand clean and dry — plus it doubles as a racetrack for toy vehicles.
SEREED Baby Balance Bike $5 OFF COUPON
This balance bike is perfect for kids aged 12 to 24 months. It helps kids get the feel of riding a bike and learning to balance, so they can move onto one with pedals more easily when the time comes.
Step2 Rain Showers and Unicorns Water Table 11% OFF
Complete with toy unicorns, buckets, scoops, a water wheel and more, toddlers can have hours of fun at this water table. It has a two-layer system so that water can pour down, giving little ones even more ways to play.
More toddler toy deals worth checking out
- KMTJT Montessori Wooden Educational Shape-Sorting Toy 10% OFF COUPON
- “CoComelon” Musical JJ Plush Doll 23% OFF
- Melissa & Doug K’s Kids Bowling Friends Play Set WATCHING FOR DEAL
- Play-Doh Ultimate Color Collection WATCHING FOR DEAL
- Play-Doh 36-Pack Case of Colors 27% OFF
Best preschooler Prime Day toy deals
You can find plenty of Prime Day toy deals for preschoolers and kindergarteners. At this age, they may have grown out of their toddler toys but aren’t yet ready for elementary-age toys.
Gabby’s Dollhouse Celebration Party Bus WATCHING FOR DEAL
Kids will love playing with this set, which features a party bus, a Gabby figure, Gabby’s feline friend and a number of cute party accessories. It’s suitable for kids aged 3 and up, encouraging imaginative play. It even comes with surprise accessories, which adds to the fun.
Melissa & Doug Food Groups Play Food Sets 21% OFF
These pieces of play food are made from wood and have the quality you’d expect from Melissa & Doug. They come in crates sorted into different food groups, which is a good opportunity to teach kids about nutrition.
Hasbro Gaming Don’t Break the Ice 24% OFF
In this game for preschoolers, players must remove ice blocks from the board to help Phillip the Penguin build an igloo — but without letting Phil fall through. It’s a simple game that kids aged 3 and up can play in groups of two to four.
Gemmicc Magnetic Tiles Building Blocks 24% OFF + 30% OFF COUPON
These building blocks fit together magnetically, making them a simple choice for preschoolers. They can be configured in various ways to build a wide range of structures — or kids can use them on a fridge or other magnetic surface to make 2D creations.
Melissa & Doug Land of Dinosaurs Floor Puzzle 18% OFF
Any dino-loving preschooler will have fun putting together this 48-piece puzzle. It has large pieces and spans a total of 4 feet, so it’s challenging but still achievable for little ones.
JOYIN 236-Piece Glowing Marble Run 20% OFF
Kids can create wild and wonderful routes for marbles, with the aim of them eventually reaching the ground. But ultimately, it’s all about the journey. It doesn’t hurt that it helps children develop motor skills and problem-solving abilities.
More preschooler toy deals worth checking out
- Educational Insights GeoSafari Jr. Talking Microscope 37% OFF
- GEPER Magnetic Building Blocks 17% OFF
- Melissa & Doug Jumbo 50-Page Kids Coloring Pads 20% OFF
- Baby Alive Magical Mixer Baby Doll WATCHING FOR DEAL
- Paw Patrol Sticker Activity Playset WATCHING FOR DEAL
- JOYIN 2 Kids Bubble Gun 33% OFF
- JOYIN Pull-Back City Cars 33% OFF + $3 OFF COUPON
- ThinkFun Zingo Bingo 30% OFF
- Crayola Crayon Tub 8% OFF
- “My Little Pony: Friendship is Magic” Meet The Mane 6-Figure Collection Set 5% OFF
Best elementary-age Prime Day toy deals
There are so many options when it comes to buying toys for elementary-age kids. From Barbie DreamHouses to tech toys to the biggest viral toy crazes, there’s plenty to entertain kids of these ages, getting them away from screens for a while.
Barbie DreamHouse 10% OFF
Following last year’s movie, Barbie is bigger than ever, which is why she needs this 3.5-foot-tall DreamHouse. It features a three-story slide, an elevator, integrated lights and sounds, and a range of cute furniture.
3Doodler Start+ Essentials WATCHING FOR DEAL
Our 8-year-old tester tried several 3D pens and found this one to be the easiest and safest to use for children. Because it’s designed with kids in mind, it won’t burn little fingers the way other 3D pens can, and kids are able to have fun molding the warm plastic with their hands before it hardens to smooth out their creations.
Zuru Bunch O Balloons WATCHING FOR DEAL
Water balloons just got a whole lot easier with Bunch O Balloons. It takes just 60 seconds to fill 100 water balloons. And they’re self-sealing, so there’s no need to stop to tie them.
DC Comics 12-Inch Combat Batman Action Figure 19% OFF
Kids who love comics will be thrilled with this large Batman action figure. It’s highly detailed and styled like Batman in the comic books with a real cloth cape so he can swish his way across Gotham City.
BEYBLADE X Xtreme Battle Set WATCHING FOR DEAL
Players can battle their Beyblades in this arena. The X-Celerator speeds blades up for even more epic clashes. It also comes with two Beyblades, so kids have everything they need to get started.
Nerf Elite 2.0 Eaglepoint RD-8 Blaster WATCHING FOR DEAL
With its eight-dart drum, this Nerf gun is great for those who don’t want to reload too often. It can fire darts up to 90 feet and has three tactical rails so you can add more Nerf accessories. It’s suitable for ages 8 and up.
More elementary-age toy deals worth checking out
- Magic Mixies Magical Misting Crystal Ball 48% OFF
- LEGO Classic Medium Creative Brick Box 39% OFF
- Selieve Toys Walkie Talkies 31% OFF
- Transformers Toys Heroes and Villains Action Figures WATCHING FOR DEAL
- American Girl Truly Me 18-inch Doll #125 WATCHING FOR DEAL
- American Girl WellieWishers Ashlyn Doll WATCHING FOR DEAL
- American Girl WellieWishers Willa Doll WATCHING FOR DEAL
- Barbie DreamHouse (Previous Model) 14% OFF
- JOYIN 30-Piece Diving Pool Toys 27% OFF
- ThinkFun Gravity Maze Marble Run Brain Game WATCHING FOR DEAL
- Hatchimals Alive 20% OFF
- Kinetic Sand Deluxe Beach Castle Playset 28% OFF
- Taco Cat Goat Cheese Pizza WATCHING FOR DEAL
Best tween and teen Prime Day toy deals
Tweens and teens certainly aren’t excluded from Prime Day toy deals. They might be pickier when it comes to toys, but there’s still lots that they’ll like.
Little People Collector RuPaul Special Edition Figure Set 17% OFF
Any teens or tweens who can’t get enough of “RuPaul’s Drag Race” will love this set of figurines. It features one figure of RuPaul out of drag and two of him in iconic looks from across the years.
LEGO Ideas Tree House 12% OFF
LEGO-loving teens can build this amazing tree house with three cabins. It has just over 3,000 pieces and is recommended for those aged 16 and up. You can switch between summer and fall leaves — a super cute touch.
Segway Ninebot ES2 Electric Scooter WATCHING FOR DEAL
This electric scooter gives teens some freedom to get around town with their friends — or just explore the neighborhood. It has a top speed of 15 miles per hour and a 15-mile range before it runs out of battery power.
Nerf Pro Gel Fire Mythic WATCHING FOR DEAL
Players can have the ultimate battle with this Nerf Pro Gel Fire gun. It’s a bit like an airsoft gun, but instead of plastic pellets, the gel rounds are soft and explode on impact, so there are no bruises or injuries.
What Do You Meme? 28% OFF
Tweens and teens can put all those hours spent online to good use with this meme-based game. Players put down captions from their hand in response to a picture card — and the funniest wins the round.
Other tween and teen toy deals worth checking out
- Kanoodle 39% OFF
- LEGO Icons Loop Coaster Set WATCHING FOR DEAL
- Squishmallows Original 5-Inch Mystery Box Plush 5 Pack WATCHING FOR DEAL
Prices listed reflect time and date of publication and are subject to change.
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